Showbiz Sandbox 366: Shifting TV Viewership is Affecting Ratings, Ad Sales and Future Programming Decisions
May 15, 2017
All the major television networks are preparing their dog-and-pony shows for advertisers at this year’s upfront presentations as they look to sell $9 billion worth of commercial time for the upcoming season. However with viewership continuing to become more fractured, the industry has grown concerned that falling ratings over the past year will lead to lower ad sales. Which raises the question about just how accurate audience measurement is these days.
Networks have begun taking measures to shore up potentially weaker ad sales by demanding harder bargains from production companies, owning more of their own series and making untold fortunes internationally with certain shows. They’re also dabbling more and more with live television specials including musicals such as “A Christmas Story”.
The 70th edition of the Cannes Film Festival will also begin this week, though not without some controversy over two Netflix titles screening in competition, but not in French movie theaters. This has led Cannes to create a new rule beginning in 2018 that any film selected for the festival must have a theatrical release in France.
Of course, we also cover the week’s top entertainment news including why Spotify might abandon plans for its IPO in lieu of a direct list o the stock market, Cheryl Boone Isaacs decides not to run for another term as head of the Academy of Motion Picture Arts and Sciences and Kelly Clarkson joins “The Voice” just as ABC announces the return of “American Idol.”
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Showbiz Sandbox 200: Should George Clooney Run For President?
August 5, 2013
Hedge fund manager Daniel Loeb began buying up Sony stock earlier this year and is now pressuring the electronics manufacturer to spin-off its entertainment divisions. After comparing two of Sony’s summer releases to historic flops such as “Waterworld”, actor/director/producer George Clooney could take no more. In an intelligent, coherent and well thought out rant, Clooney argues that, “ A guy from a hedge fund entity is the single least qualified person to be making these kinds of judgments.”
Karen Woodward, our former co-host, joins us for our 200th episode and was quick to point out that Clooney not only sounded smart in his statements, but also like a future political candidate. Given the state of American politics however, Clooney might find the back stabbing nature of Hollywood more friendly.
These days it seems a little political muscle is required to work in the entertainment industry. After all, Time Warner Cable has blacked out the CBS network for millions of customers over an ongoing retransmission dispute. Meanwhile, Hollywood studios haven’t been paid all year for movies they’ve released in China.
Of course we also cover the week’s top entertainment news including the Academy’s historic new leader, a new Doctor Who and how holograms are replacing musicians at concerts in Korea.
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