Showbiz Sandbox 186: Bill Carter of the NY Times on Cable Ratings, Jay Leno and the Shifting Television Landscape

March 18, 2013

Bill Carter of the New York Times has been reporting on the television industry for over 30 years. Who better to ask about why nothing seems to make any sense about this year’s television season? For example, cable shows have been pulling in more viewers than any of the networks. Broadcast networks that were topping the ratings just months ago, are now struggling at the back of the pack. As if that wasn’t enough, it looks as if the battle over late night programming is heating up again.

In a wide-ranging conversation, Carter touches on everything from the reason networks have been cutting back their original programming to why ratings have become so complicated to tabulate (hint: it has to do with DVRs). He explains all the troubles NBC is having not only in primetime, but also with their morning news programming. Carter literally wrote the book on late night television (actually two of them), so his thoughts about which of the ever growing list of hosts is most dominant, and why, is rather insightful.

Meanwhile, the Cannes Film Festival announced the selection of Baz Luhrmann’s adaptation of “The Great Gatsby” as their opening night film. What stunned many Cannes veterans is that the festival would choose a film which will open theatrically in North America just five days before it premieres on the Croisette this May.

Of course, we also cover the week’s top entertainment headlines, including “Django” in China, “Veronica Mars” on Kickstarter and David Bowie’s return to the music sales charts.

Read more

Play

Showbiz Sandbox 185: HitBliss Bets You’ll Watch Ads To Get Free Movies

March 11, 2013

HitBliss is a new streaming video service that enables users to earn credit toward popular movies and television shows simply by watching advertising. The catch is all the targeted ads are shown up-front, and viewers must be paying attention or they won’t get the credits needed to purchase or rent videos.

Sharon Peyer is the co-founder of HitBliss and spent four years helping launch the company. In this interview she explains how the service originated, how it works and what the future of HitBliss might look like. Peyer believes consumers are actually willing to watch ads so long as the messages are relevant and they can get something out of it.

It’s no secret that streaming media services are all the rage these days, yet it remains to be seen whether they can be profitable too. Pandora’s latest earnings (or lack thereof) beat analysts expectations sending its stock price soaring. Unfortunately, the royalties they pay for music might start rising, along with the number of competitors like YouTube and Apple looking to enter the market.

Of course we also cover the week’s top entertainment headlines including Pink Flloyd’s 40 year presence in the music charts, Rupert Murdoch’s plans for a television sports network and the Daily Show’s Jon Stewart takes a crack at making a movie.

Read more

Play