Showbiz Sandbox 284: Taylor Swift Takes A Bite Out of Apple

June 22, 2015

When Apple announced its new streaming music service earlier this month certain members of the music industry were quick to voice their dismay over the terms the tech giant was offering. Specifically, indie record labels weren’t happy to see that Apple wouldn’t be paying licensing fees during the three month trial period the company was offering new subscribers. As the chorus of opposition grew louder it was none other than Taylor Swift who pushed Apple to reverse its payment policy.

In an open letter published to her website, the country musician turned pop star criticised the world’s largest music retailer for not compensating writers, producers, or artists during a new subscriber’s three month trial period. She says new artists, young songwriters and independent producers depend on such royalties to survive. In a move that some will argue demonstrates Swift’s influence within the industry, Apple actually relented.

Another entertainment business model currently being disrupted is that of television. With more consumers opting to cut their cable cord for over the top solutions, the NBA announced they would let basketball fans purchase out-of-market games on a per-game and per-team basis. This has huge implications for the broadcast industry as programming continues to slowly become unbundled.

Of course, we also cover the week’s top entertainment news stories including the box office success of “Jurassic World” and “Inside Out”, a big payday for Jennifer Lawrence on her next film and gambling on who will be the next actor to play James Bond.

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