November 3, 2014
Thanks to mobile devices, laptops, streaming video, DVRs and good old fashioned live viewing, it’s never been easier to watch your favorite television shows. However this explosion of viewing options has made it harder to keep track of how many people view each show, precisely when and on what device. Despite the difficulty of getting accurate figures networks still feel the need to report overnight ratings even if they don’t reflect a program’s total viewership.
We propose taking a new approach to television ratings that might fix this problem. For starters stop making a distinction between broadcast and cable networks. Same goes for differentiating ratings based on a show’s specific time slot or which day it airs on. And those are just a few of the suggestions we debate.
Another complicated issue the entertainment industry is grappling with is net neutrality. The FCC is reportedly weighing a “hybrid” solution to open Internet legislation which would classify entities as either wholesale or retail providers. Granted, there is no clear cut way to make such categorizations and consumers could wind up getting stuck with higher broadband fees, but why quibble over details?
Of course, we also cover the week’s top entertainment news stories including why Robin Thicke and Pharrell Williams may be headed to court to defend their hit song “Blurred Lines”, movie theaters ban the use of wearable devices like Google Glass and Taylor Swift once again dominates album sales.