Showbiz Sandbox 330: Rio Olympics Faces Competition for TV Viewers

The 2016 Summer Olympics are underway in Rio de Janeiro, Brazil and there are more ways to watch the games than ever before. In the United States, NBC is broadcasting 6,800 hours of coverage from Rio across 11 television channels and 41 live online streams. We look at the declining TV ratings and whether all the action is happening in primetime or online. And does that even matter?

What didn’t seem to matter at all were the dozens of negative reviews movie critics skewered threw at the latest DC Comics adaptation, “Suicide Squad”. After being universally panned, the film went on to break global and North American box office records when it opened over the weekend.

The Television Critics Association summer press tour has proven to be a hotbed of video streaming news. For instance, Time Warner bought a 10% stake in Hulu and NBC let slip they will be announcing their own streaming plans soon. Meanwhile, rumors are circulating that Apple wants to build a TV guide to let everyone know how and where there favorite shows can be found.

Of course we also cover the week’s top entertainment news including Oprah’s latest book club pick, the albums nominated for this year’s Mercury Prize and George R. R. Martin books another TV series.

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