Showbiz Sandbox 144: Measuring Media Proves Difficult In The Digital Age
April 9, 2012
Whether trying to figure out how many users the streaming music actually has or why audiences have abandoned television shows in the ten o’clock hour, it turns out keeping track of media metrics often requires fuzzy logic.
In one instance the ratings for CNBC in the 18 to 49-year-old demographic plummeted when three people included in Nielsen’s measurement sampling turned 50. Meanwhile, Billboard’s new formula for ranking singles caused Justin Bieber to narrowly miss hitting the number one spot.
There have been no problems counting money at movie theater and Broadway box offices. “Hunger Games” has helped movie grosses continue their record setting pace for the year and over on the Great White Way, three musicals pulled in over $2 million during Easter break.
Of course, we also cover the top entertainment headlines from the past week, including Ryan Seacrest’s Olympic efforts, Vince Vaughn’s bad timing and YouTube’s confusing relationship with Viacom.
‘Wrath of the Titans’ Holds at No. 1; ‘American Pie: Reunion’ Sets Franchise Record With $19.3 Million
Facebook Stats Show 17.5 Million Using Spotify
Pandora Listeners Grow 59%
Broadway Grosses: Three Shows Cross $2 Million Mark Over Holiday Week
Broadcast’s Graveyard Shift – It’s 10 p.m.
‘Hunger Games’ Director Gary Ross In Tough Negotiation For Sequel
Letterman, Ferguson Extend Runs On CBS
Who’s Got Digital Circulation
Bad Timing For A Comedy Called Neighborhood Watch
Madonna’s ‘MDNA’ Is No. 1: Guy Oseary, Jimmy Iovine On The Art Of The Album Roll-Out
Justin Bieber’s ‘Boyfriend’ Debuts At No. 2 On Hot 100
Jack White Pioneers New Music Distribution Channel: Balloon Launched Flexi Discs
Keith Olbermann Sues Current TV
Universal Will Reboot The Mummy
CBS’s “How I Met Your Mother” Is A Late Blooming Hit
James Murdoch Quits As BSkyB Chairman
Booksellers Disappointed By Google Decision To Drop Indies
GCB Season 1 DVD Announced
Ryan Seacrest Announces New NBC Job On ‘Today’
Paramount Signs Up With Google Movie Rental Service
Viacom Advances In YouTube Suit