Showbiz Sandbox 657: New Streaming Business Models Require New Measurement Tools
May 7, 2024 · Leave a Comment
Streaming services seem to have settled on engagement as the metric by which to measure the success of a series or movie or even the platform itself. However, the industry has yet to decide a method for how to measure and report such figures in a consistent way. Some services publish random viewership figures citing how many subscribers sampled specific programming without describing how that figure is calculated.
This is becoming a big problem now that labor unions depend on reliable data to make sure studios, networks and streamers are keeping their end of the bargain when it comes to sharing profits for big hits.
Of course we also cover the week’s top entertainment headlines including this year’s Tony nominations for Broadway shows, television producer Dan Schneider sues the filmmakers behind the “Quiet On Set” Documentary, and Madonna performs in Rio de Janeiro for more than 1.5 million fans.
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Previous Episodes
Showbiz Sandbox 656: Yes, People Still Buy Books
April 30, 2024 · Leave a Comment
Two recent opinion pieces stirred up some heated debate in the book publishing business. One insists no one buys books anymore. The other says the proliferation of book roundup lists is a bunch of nonsense. One is very wrong, even when it’s right. The other is right, but for the wrong reasons. Michael is our […]
Showbiz Sandbox 655: Netflix Stops Sweating (and Reporting) Subscriber Growth
April 23, 2024 · Leave a Comment
Netflix first quarter earnings report showed growth in all areas from subscribers, to revenue and income. But with Netflix clearly dominating competitors and entering a mature market, the streaming giant will no longer provide subscriber figures on a regular basis. Instead, Netflix will concentrate on profit and the amount of time each of their 270 […]
Showbiz Sandbox 654: CinemaCon Promotes A Bright Future for Movie Theatres
April 16, 2024 · Comments Off on Showbiz Sandbox 654: CinemaCon Promotes A Bright Future for Movie Theatres
CinemaCon, the annual gathering of cinema operators in Las Vegas, was filled with anxiety this year thanks to a lack of wide releases due to the recent labor strikes. However, most Hollywood studios showed up with a few movie stars to hawk an increasing number of big titles due later in the year and into […]
Showbiz Sandbox 653: Godzilla and Kong, Once Again, Prove Movie Theaters Aren’t Dead
April 2, 2024 · Comments Off on Showbiz Sandbox 653: Godzilla and Kong, Once Again, Prove Movie Theaters Aren’t Dead
The monstrous global box office opening of “Godzilla x Kong: The New Empire” may have been a surprise to film critics or anyone paying attention to industry tracking in advance of its release, but it surely proves that if you put movies in movie theaters, audiences will show up. Especially if those theaters offer premium […]
Showbiz Sandbox 652: Comscore, Nielsen and the Battle Over TV Ratings
March 26, 2024 · Comments Off on Showbiz Sandbox 652: Comscore, Nielsen and the Battle Over TV Ratings
The way audiences watch television has changed radically over the past ten years, bet it when, where or how. Nielsen, long the king of TV ratings, is facing competition from upstarts like Comscore. With viewership on mobile and over-the-top devices not always being measured, advertisers are beginning to include social media awareness into account when […]