Showbiz Sandbox 317: Bundling Cable Networks May Work For Advertisers, But Not For Cable Customers

April 4, 2016

In yet another sign that the difference between broadcast and cable networks is eroding, NBCUniversal announced that it would include all of its cable outlets in their traditional upfront presentation to advertisers for NBC. By combining shows from networks such as Bravo, Telemundo and Oxygen with the big primetime hits on NBC, the Comcast owned media giant is signaling that the best way for advertisers to reach viewers is through aggregating audiences.

Time Warner Cable, on the other hand, is struggling to distribute its own content through different cable providers. Specifically, none of the other pay-TV companies is willing to force their customers to pay for SportsNet LA, the regional sports network owned by the Los Angeles Dodgers. Could this be an indication that cable operators finally understand that technology will force them to unbundle their basic cable offering?

Meanwhile, short, cheap and entertaining books – once called dime store novels or pulp fiction – are making a comeback. As are serialized novels, short stories and lots of things that don’t fit into the 250 pages or more standard of most books today. Technology and the need to hold the attention of readers are the reasons it’s happening.

Of course we also cover the week’s top entertainment news including the controversial film pulled from the Tribeca Film Festival lineup, the death of comedian Gary Shandling and the porn industry gets into virtual reality.

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Showbiz Sandbox 202: Holy Overreaction, Batman!

August 26, 2013

You would have thought the world was coming to an end last week when Warner Bros. announced the casting of Ben Affleck as Batman in the upcoming blockbuster which will pair the Dark Knight with Superman. Fans of the Caped Crusader weren’t the only ones to weigh in on the casting choice. Just about everyone on earth seemed to have an opinion (most of them negative) on whether Affleck should put on the Batsuit.

No matter who plays Batman, you can be sure the character will resurface in more films. After all, seven of the top ten grossing movies of the summer were sequels or remakes, helping the 2013 domestic box office stay on track with last year.

Much the moviegoers have gotten used to reboots and sequels, television audiences have grown accustom to having their cable providers blackout networks over licensing disputes just as Time Warner Cable is doing presently with CBS and its affiliated networks. Industry critics and politicians have suggested a la carte cable may help stem such actions, though we’ll explain why it may prove to be a horrible idea.

Of course we also cover the week’s top entertainment news including the launch of iTunes Radio, the return of “Duck Dynasty” and the death of drive in movie theaters.

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Showbiz Sandbox 57: A Memo From James Cameron

June 7, 2010

It was kind of a slow news week in the entertainment world, especially when it comes to the North American box office.  Movie attendance is down 10% over last year’s summer blockbuster season.  Hollywood Reporter deputy film editor Carl DiOrio stops by with his theories as to why audiences are staying away from this year’s crop of Hollywood offerings.

The MTV Movie Awards were held last weekend and the telecast was filled with so much profanity half of it was bleeped out. Though few take the awards seriously, we’ll still fill you in on all the winners and Tom Cruise’s outstanding dance performance.

Over in television Bravo has been making a name for itself with a string of successful reality television shows including “The Real Housewives of New York”.  The network is not shy about letting the New York Times know that they use social media and the Internet to decide which shows are working, popular storylines and which cast members are break out stars deserving their own show.  Speaking of break out stars, the cast of the popular “Big Bang Theory” wants a 285% pay raise and are presenting a unified front when negotiating with the network.

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