Showbiz Sandbox 350: Hollywood Has Faith in Religious Marketing

January 9, 2017

Organized religion and the film industry have traditionally not played nicely with one another. Recently however, movie studios have been courting Christian filmgoers, in hopes of increasing audiences for certain titles. Brooks Barnes, a staff reporter for the New York Times, joins us to discuss one of Hollywood’s latest marketing trends.

The Writers Guild and the National Society Of Film Critics have both weighed in with end of the year honors. But will any of their choices matter come Oscar time?

The same question could be asked about the Golden Globes which were held last weekend. “La La Land” and “Moonlight” walked away with the top prizes as they continue to march through awards season as this year’s front runners for a Best Picture Academy Award.

Of course we also cover the week’s top entertainment news including why Kodak is bringing back celluloid (sort of), how talk show host Conan O’Brien is going viral and Norway ditches FM radio.

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Showbiz Sandbox 291: Media Companies Come Clean On Cord Cutting

August 24, 2015

After years of denying cord cutting was happening on any level, several large media companies are finally confessing that cord cutting is a growing trend which may soon affect their bottom lines. After decades of steady growth, cable operators are now beginning to see flat or declining subscriber numbers as new content streaming services pop-up.

Clearly, the business models the television industry has relied on in the past are evolving rapidly, more so than movies or theater or even publishing at the moment. Yet some industry insiders believe the cable cord isn’t being cut, but that it’s slowly fraying as the definition of what it means to be a television network has changed.

Some media companies aren’t waiting to study market indicators before making strategic moves. Last week NBCUniversal made a $200-million investment in the online news outlet Buzzfeed, leaving many to wonder how this could possibly benefit the network.

Of course we also cover the week’s top entertainment news including how boy band One Direction wants to take a break, why Spotify wants to breach your privacy and Cirque du Soleil is headed to Broadway.

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