Showbiz Sandbox 124: UltraViolet Is A Solution In Search Of A Problem

October 31, 2011

More than 75 companies have teamed up to form UltraViolet, a new service that promises to give consumers the freedom to watch movies and television shows wherever and whenever they want. However, early adopters have discovered that untethering content from physical media such as DVDs can be a tedious and confusing process. As the entertainment industry experiments with rapidly evolving technologies, viewers seem hard pressed to find any benefits in moving to the cloud.

When it comes to music though, fans have already migrated to online services such as Pandora, iTunes and Amazon. Now Google is preparing to launch its own music offering which is rumored to allow users to share music with their friends and family.

And if you thought digital technology was a tough racket, so is trying to copy the success of the hit television series “Mad Men”. NBC failed with it’s 1960s drama “The Playboy Club” and ABC isn’t fairing much better with “Pan Am”, a similar knock-off. They could have picked up Charlie Sheen’s new sitcom, “Anger Management” as a replacement, but FX scooped it up before anyone had a chance.

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