Showbiz Sandbox 111: Can Paste Magazine Ignite A Digital Publishing Revolution?

July 11, 2011

Less than a year after ceasing publication of their print edition Paste Magazine has revived itself in a new digital format. The popular music and culture magazine shunned the traditional print medium and relaunched as a weekly web periodical chock full of long-form features, downloadable music and multimedia content. Editor Josh Jackson reveals how the new Paste mPlayer was designed from the ground up as a next-generation publication. Is Paste giving us a glimpse into the future of magazines?

Soap operas are in the midst of their own transformation. Rather than canceling “All My Children” and “One Life To Live” as planned, ABC has struck a deal to keep the shows alive on the Internet. Will loyal viewers migrate online to keep up with their favorite soaps?

The music industry has also received some good news lately. Not only will the hotly anticipated arrival of Spotify in the United States soon be a reality, but Nielsen Soundscan is reporting that music sales are up slightly this year. Does all of this mean the music business is poised to make a comeback?

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