Showbiz Sandbox 256: A Proposal For Fixing Television Ratings

November 3, 2014

Thanks to mobile devices, laptops, streaming video, DVRs and good old fashioned live viewing, it’s never been easier to watch your favorite television shows. However this explosion of viewing options has made it harder to keep track of how many people view each show, precisely when and on what device. Despite the difficulty of getting accurate figures networks still feel the need to report overnight ratings even if they don’t reflect a program’s total viewership.

We propose taking a new approach to television ratings that might fix this problem. For starters stop making a distinction between broadcast and cable networks. Same goes for differentiating ratings based on a show’s specific time slot or which day it airs on. And those are just a few of the suggestions we debate.

Another complicated issue the entertainment industry is grappling with is net neutrality. The FCC is reportedly weighing a “hybrid” solution to open Internet legislation which would classify entities as either wholesale or retail providers. Granted, there is no clear cut way to make such categorizations and consumers could wind up getting stuck with higher broadband fees, but why quibble over details?

Of course, we also cover the week’s top entertainment news stories including why Robin Thicke and Pharrell Williams may be headed to court to defend their hit song “Blurred Lines”, movie theaters ban the use of wearable devices like Google Glass and Taylor Swift once again dominates album sales.

Read more

Showbiz Sandbox 255: Better Pixels Not More Pixels – Why You’ll Never Care About 4K or 8K TV

October 27, 2014

Technology is quickly emerging that delivers enhanced theatrical and home viewing experiences the likes of which audiences have never seen. What remains unknown is whether consumers even notice incremental upgrades such as Ultra HD or care enough to pay extra for them. TV manufacturers sure hope so.

However, at the SMPTE 2014 Technical Conference held last week in Los Angeles, some of the industries smartest engineers agreed that images with a wider contrast and color range (HDR) are preferable to those packing more pixels into every frame (4K). They also questioned if we were technically capable of getting all this enhanced content onto screens both big and small.

China, on the other hand, will take any content they can get their hands. After Hollywood spent years trying to break into the Chinese market, China is now come knocking down Hollywood’s door in search of movies and television programs to show via streaming and subscription services.

Of course, we also cover the week’s top entertainment news stories including how Ken Burns scored big ratings for PBS with his latest documentary, why sock puppets are all the rage on Broadway and TLC shows Honey Boo-Boo the door.

Read more